Services - SEO Services
Reckoon builds SEO into every website from the start — technical foundations, on-page optimisation, structured data, and content strategy — so Australian businesses get found on Google and cited by AI search engines like ChatGPT and Perplexity.
SEO works best when it is part of how a site is built, not patched on later. We design clean, fast, well-structured sites and optimise the content and metadata that determine how you rank.
We also optimise for AI answer engines (GEO): structured data, answer-first content, and clear entity signals that make your business easy for AI tools to understand and recommend.
What you get
- Technical SEOFast Core Web Vitals, clean URLs, XML sitemaps, robots, and crawlable structure.
- On-page optimisationKeyword-aligned titles, headings, metadata, and internal linking on every page.
- Structured dataSchema markup so search engines and AI engines understand your business and content.
- AI search (GEO)Answer-first content and entity signals that help AI engines cite your business.
What does our SEO service include?
Every website we build ships with technical SEO foundations: fast performance, a clean crawlable structure, XML sitemap, correct metadata, and Schema.org structured data.
Beyond launch, we help with keyword strategy, on-page optimisation, and a content plan so you can publish articles that bring in organic traffic over time.
What is GEO (AI search optimisation)?
GEO — Generative Engine Optimisation — is the practice of making your content easy for AI answer engines like Google AI Overviews, ChatGPT, and Perplexity to understand and cite. It is becoming as important as traditional search.
We structure content answer-first, add the right schema, and strengthen your brand entity signals so AI tools recognise your business and recommend it in their answers.
Frequently asked questions
- How long does SEO take to work?
- SEO is a long-term investment. Technical and on-page improvements can show results within weeks, but building rankings and authority through content typically takes 3 to 6 months or more, depending on competition.
- What is the difference between SEO and GEO?
- SEO optimises your site to rank in traditional search engines like Google. GEO (Generative Engine Optimisation) optimises your content to be understood and cited by AI answer engines like ChatGPT, Perplexity, and Google AI Overviews. The two overlap but GEO puts extra weight on structured data, answer-first content, and clear entity signals.
- Do you offer SEO for existing websites?
- Yes. We can audit and optimise an existing website — improving technical health, on-page content, structured data, and AI search readiness — even if we did not build it.
Related services
See our recent work, learn how our process works, or explore web design for your industry.
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